Request for Proposal: 2023 Event Creative

request for proposal

PROJECT OVERVIEW: The GoPro Mountain Games are seeking artist
submissions for the 2023 GoPro Mountain Games event creative. Interested designers will submit 1-2 creative concepts that can be further developed into an event poster and utilized across multiple event elements including but not limited to: print advertising, digital advertising, on-site signage, printed collateral and event merchandise, and made for hire creative.

 

PROJECT OVERVIEW & DELIVERABLES

BUDGET:
Total poster illustration creative budget:
$2000-$3000 (dependent on complexity of design and rounds of edits)

SPECS:
– 11X17 IN
– 300 DPI
– Vector Creative
– CMYK (Initial submitted concept can be
gray scale, final file will be full color)

TIMELINE:
Initial Concept Bids Due / October 3, 2022

Artist concept renderings submitted for the 2020 GoPro Mountain
Games event creative illustration. Artwork needs to be able to be
easily applied to a poster with event partner logos, event CTAs &
other event branding.

Designer Selected & Notified / October 6, 2022

Creative Editing & Finalization / October 7, 2022 – November 30, 2022
Working with the selected designer to take the initial concept and fine
tune it for poster production and other marketing materials while
staying within design budget.

Final Artwork Due / December 1, 2022
Delivery of final raw creative files & elements for poster production
and marketing collateral uses.

Request for Proposal: 2023 Event Creative

ATHLETES

Request for Proposal: 2023 Event Creative

art

CREATIVE CONCEPT BRIEF

DIRECTION
Main theme of the creative should highlight the events and unique setting of the event. Outdoor sports (listed below) and music are the core of the Mountain Games. Vail Village is the longstanding home of this mountain lifestyle festival and has it’s own unique features and scenery that should be incorporated to establish a sense of place. The tagline for the event is Athletes, Art, Music, Mountains and the poster creative should be a representation of all of those elements. *Please note there will need to be open space for logo, dates, event info and partner logos within the design.

APPLICATIONS
The overall creative theme will be translated into multiple deliverables for the 2023 event, including but not limited to: print advertising, digital advertising, on-site signage, printed collateral and event merchandise.

In order to produce the deliverables for the creative applications described above, the artwork/illustration must be able to be simplified, rearranged and adjusted to best represent the event in the space given.

ELEMENTS
ATHLETES
Bike, Climb, Disc, Dogs, Fish, Kayak, Raft Run, Slack, SUP, Yoga
ART
Art Activations / Art in Public Places
MUSIC
The Amp Concerts, Live Daily Music
MOUNTAINS
Kids, Families, Sponsor Village, Dog friendly, Vail Village
VAIL
Covered Bridge, Clock Towner, International Bridge, Mountains, Gondola

GOPRO MOUNTAIN GAMES BACKGROUND

2023 EVENT
June 8-11, 2023

GOPRO MOUNTAIN GAMES

The Mountain Games are the country’s largest celebration of adventure sports, art and music. Thousands of pro and amateur
athletes sign up each year and converge upon the mountains and rivers of Vail to compete in 11 disciplines and more than 35 competitions including kayaking, running, SUP, DockDogs, trail running, mountain and road biking, climbing, and more. The Mountain Games are free and open to the public drawing over 89,000+ attendees every summer. The weekend also features a concert series at The Amp in addition to free daytime activations and events for spectators, kids and families

The Mountain Games are owned and operated by the Vail Valley Foundation, a non-profit organization with the mission to enhance the quality of life in the Vail Valley through arts, athletics, and education.
Last year celebrating our 20th anniversary!

VAIL, CO
Established in 1966, Vail, Colorado, is a small town at the base of Vail Mountain – home to Vail Ski Resort. Set within the White River National Forest, this ski town is a dream getaway and home for winter and summer adventure sports enthusiasts given the mountain terrain and popular Gore Creek flowing through the town center.

Request for Proposal: 2023 Event Creative

music

Request for Proposal: 2023 Event Creative

MOUNTAINS

BRANDING & LOGO

GOPRO MOUNTAIN GAMES PARTNER TOOLKIT
Please pull from here to use our logo either horizontal or vertical at scale.

EVENT COLORS

2022 CREATIVE EXAMPLE
2019 CREATIVE EXAMPLE

Request for Proposal

Thank you for your interest! Please fill out the fields below with your concept (black/white accepted). Email mkelleher@vvf.org with any questions. Thank you!
  • Max. file size: 100 MB.